- The exact information: the information that will be collected from website users, which may include names, physical or e-mail addresses, IP addresses, and telephone numbers, and location tracking.
- Opting out of cookies: If cookies are being used on the site, how to opt-out of them, and what effect this might have on the user’s experience.
- Who is going to use your information: How the information will be collected, and by whom, for example, if it is being collected by an advertising program.
- How the information will be used? Further added if it will be shared with third parties.
- How you can protect your information from misuse or unauthorized access.
- How to opt-out of data sharing? Also provided with the potential consequences of doing so.
Privacy policies in the US:
In the US, the California Online Privacy Protection Act (CalOPPA) dictates that if you collect any personal information from any California-based users, such as email addresses, GPS location, phone numbers, or mailing addresses, you are required to have a legal statement available for users to review that discloses the privacy practices of your business.
- People do care a lot about their privacy, more specifically when it comes to the use of their personal information at the online market. Users need to feel secure before providing private information, such as the home address, credit card info, etc.