Japanese Keyword-research – high brand fasion

2021-11-02T14:00:20+00:00

Japanese Keyword Research

Keyword Research – For High Brand Fashion

Keyword Research - For High Brand Fashion
Japanese Keyword Research High Brand Fashion

Keyword Research – Work Details

Keyword Research - Work Details

Japanese Keyword Research

  • Identify new keyword candidates from existing pages and product categories

  • Select relevant keywords from the keyword candidates
  • Apply keyword categories and keyword clusters to each keyword
  • Research the search volume for each keyword
  • Back-translate the keywords
  • Create a keyword report for each product category
  • Select target keywords

Keyword Research – Details

Keyword Research - Details

I picked up keyword candidates for each product category for use in the page structure, meta, H1, etc. when renewing the Japanese website of a global high-brand fashion company. After picking up new keyword candidates, I sorted the keywords by product category and cluster and researched the search volume of the keywords.
Back translate the keywords into English and create a keyword report for each product category.
The keyword reports are then used for website development.

Keyword Research – Results

Keyword Research - Details

In the new keyword research phase, I researched over 20,000 keywords. I then selected approximately 5,200 keywords that had search volume and matched the brand.
The keyword report was created by picking up “brand-related keywords” and candidate keywords for each product category. The product categories were sorted into 6 categories, and 10 to 30 subcategories of keywords were created within each product category.

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Japanese content marketing – an Online Design platform

2021-01-12T07:43:23+00:00

Japanese Content Marketing

Content marketing and SEO for Australian unicorn company Canva – an Online Design platform

Yokohama Design Bureau
Content marketing and SEO for Australian unicorn company Canva

Work

Yokohama Design Bureau

content marketing and SEO

  • SEO direction
  • Create new articles
  • Update and rewrite existing articles
  • Keyword research
  • Competitor analysis

Details

Yokohama Design Bureau

Analyzed existing content and rewritten and updated articles and created new articles for getting a higher position on search results. The website got a higher position for a number of high search volume keywords. As a result, increased impressions and sign-up rates.

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Yokohama Design Bureau
Yokohama Design Bureau

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Japanese content marketing – healthcare equipment manufacturer

2020-11-20T12:31:33+00:00

Japanese Content Marketing

Conent marketing for Japanese healthcare equipment manufacturer company

Yokohama Design Bureau
seo-healthcare-equipment-manufacturer-top

Work

Yokohama Design Bureau

content marketing

  • Create 5 new articles/web content per month.

  • Keyword research
  • Competitor analysis

Details

Yokohama Design Bureau

Content marketing for a manufacturer of healthcare-related research equipment. Website renewal based on SEO analysis and competitor analysis. Continued expansion of the website with detailed product information, how-to articles, product features, blog post, function-specific pages, and content such as images, videos, and instructional videos.

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Yokohama Design Bureau
Yokohama Design Bureau

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Need Japanese Content Creator? Feel free to contact me!

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Japanese content marketing – global case law database company

2021-01-13T08:31:46+00:00

Japanese Content Marketing

Japanese content marketing and SEO for a global case law database company

Yokohama Design Bureau
Japanese content marketing and SEO for a global case law database company

Work

Yokohama Design Bureau

Japanese content marketing and SEO

  • SEO analysis and strategy
  • Rewrite meta title, description, and H1
  • Review URLs and site structure
  • Review alt tags
  • Localize English content to Japanese
  • Create new Japanese content
  • Adding a Guest Post
  • Keyword research for SEO and PPC ad

  • Competitor analysis

Details

Yokohama Design Bureau

Japanese content marketing and SEO for a start-up company building a global law case database. When the Japanese version of the website was redesigned, I revised the title, description, URL, site structure, Alt tags, and added Japanese content to each page. Once the new website was stable, we added guest posts from industry experts on a regular basis to attract a wide range of visitors from relevant keywords related to the industry.

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Yokohama Design Bureau

Achievements

Yokohama Design Bureau

The website continued to increase in visitors from search engines; organic traffic increased 10 times in 2.5 years. The number of inquiries that lead to conversions, downloads of documents, and new users also increased.

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New Users
Yokohama Design Bureau

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Japanese Content Marketing – Global Software Company

2021-01-12T07:50:22+00:00

Japanese Content Marketing

Japanese content marketing and SEO for a global software company

Yokohama Design Bureau
Japanese content marketing and SEO for a global software company

Work

Yokohama Design Bureau

Japanese content marketing and SEO

  • SEO strategy
  • Create new Japanese content
  • Create new meta title, description, and H1
  • Localize English content to Japanese
  • Update and rewrite existing Japanese content
  • Keyword research – 3,000 Keywords
  • Competitor analysis

Details

Yokohama Design Bureau

Japanese content marketing for a global software company. Started with keyword research and optimized the current Japanese website content with keywords with high search volume. Then, based on the results of the keyword research, increased the web content in order of keywords with high search volume and high conversions, creating Japanese content for approximately 80 web pages in 4 months. The project is still ongoing and impressions continue to increase.

Yokohama Design Bureau

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Japanese copywriting – scuba diving new product

2020-07-20T09:06:09+00:00

Japanese Copywriting

Scuba diving brand – new product

Yokohama Design Bureau
copywriting-scuba-diving-brand-new-product

Work

Yokohama Design Bureau

Japanese copywriting – scuba diving brand new product

  • Presentation materials copywriting
  • Product website’s copywriting
  • Making Product Quick Use Guide
  • Making Comparison guide
  • Making Size Chart
  • User Manual Proofread
  • Product introducing video translating, copywriting, and editing Japanse subtitle

Details

Yokohama Design Bureau

New product copywriting for a US scuba diving brand.
Japanese copywriting and proofreading for sales presentation materials, campaign website, product introducing video, quick use guide, user manual, size charts, and comparison tables for a new product launch.

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Yokohama Design Bureau
Yokohama Design Bureau

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